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No. 1 for print and crossmedia solutions
May 31 - June 10, 2016Düsseldorf, Germany
Re-launch and structural realignment of the drupa 2016: Focus on future technologies
Definition of topical highlight issues / New key signifier for the drupa / Relaunch of drupa at interpack 2014 / Invitations have been sent out
After a strategic realignment, the drupa 2016 – undisputed no. 1 flagship fair for print & crossmedia solutions – will be relaunched with a substantially reviewed nomenclatura and a new key signifier. With the slogan “touch the future” it will focus on the industry’s innovative strength and establish a platform for future technologies. The premiere of this relaunch will be at interpack 2014, one of the largest trade shows of the packaging industry, which will take place from 8 until 14 May. The drupa 2016 will be presented to the international professional audience at its own stand (North Entrance, Stand B 04) and during a press conference.
“No other trade fair – regional or international, marginal event or special trade show – is of similar relevance for the entire industry. The drupa trade fair presents innovations and trends, provides hands-on experience of the printing and media industry, makes visions come to life and turns investments into real products,“ Werner Matthias Dornscheidt, President & CEO Messe Düsseldorf, summed up the drupa’s unique selling point at his press conference on 12 May. “During more than sixty years, the drupa has been tried and tested – and has never failed to impress. And the drupa 2016 will be no different,” Dornscheidt continued. The secret of this event’s success can be summed up in three points: trend spotting, active endorsement and tailored trade show concepts.
At present, the printing industry is undergoing radical structural changes and far-reaching consolidation processes. At the same time, new technologies such as functional printing, printed electronics and 3D printing, which have significantly increased their market share, provide major opportunities and potential for growth. The same applies to applications and solutions in the area of digital printing, package and label printing as well as to the industrial production segment. “It is precisely on these areas that the drupa’s structural realignment and repositioning measures are focused, highlighting the industry’s innovative strength,” Dornscheidt emphasized. “Together with our partners, the VDMA, our member companies Heidelberger Druckmaschinen, Koenig & Bauer, Kolbus, Leonhard Kurz, manroland web systems, Polar-Mohr, technotrans, Voith, Windmöller & Hölscher – to name but a few, and global players such as Bobst, Canon, EFI, Gallus, Hewlett-Packard, Ricoh and Xerox we have developed the concept for the drupa’s re-launch,” Dorscheidt explained at his press conference in Düsseldorf.
The drupa 2016 will stand for “Print & Crossmedia Solutions”. All technical processes related to the areas of printing and crossmedia, the entire range of applications and business areas will be presented at the drupa 2016. Solution-oriented technologies and applications as well as innovative business ideas or best-practice examples will be in the spotlight. The drupa’s new claim – No. 1 for Print and Crossmedia – says it in a nutshell.
DUSSELDORF TRADE FAIR HOTELS
There are plenty of reasons to join us FOR THE DRUPA PRINTING Trade Fair .
You will meet knowledgeable industry leaders who will address a range of topics, link informative strategies for building your business, and learn how European demographics and psychographics differ from those in the U.S.
Put simply, if you want to tap into the vital European business market, you need to be at the DRUPA PRINTING Trade Fair and Trade Show with TTI Travel, the Trade Fair Travel Specialists!
TTI Travel International Trade Fair Travel Tips
Taking care of details before you depart can make the difference between a smooth trip and a traveling nightmare. Here are a few first steps to get you started on the right foot: